Direct sales, also known as “party plan,” have offered people a work at home opportunity since the
1950’s. Companies such as Tupperware, Mary Kay, and Avon, partnered with women across the country, pioneered this industry over a half
century ago. Today, direct sales offers men and women the opportunity to sell many different types of products in traditional one-on-one or
home party sales as well as through online sales.
Direct selling is exactly what it sounds like: one person selling directly to another. The seller will
sign up with a company as a representative or consultant. They will be independent business owners but will have company support and
training resources. They will sell the company’s products to other people for a commission.
When many people think of direct sales, they think of cosmetic and jewelry companies. While these are
good examples of direct sales offerings, there is so much more to it than that. There are numerous direct sales companies out there, and
they offer the opportunity to sell everything from books to wine.
Direct sales is an easy way for those who excel at selling to start a home business. Startup costs vary,
but are usually relatively low. Many direct sales companies provide their consultants with marketing, ordering, and record keeping
materials at low costs. Meetings and seminars are often held to provide consultants with support and guidance.
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